Webinar: Jet Fuel for Your Community: Finding, Thanking, and Engaging Influencers (12/10/2008)

[#1]

Live Webcast Question:

---

I can see how this applies to companies selling products, but how does it work for companies selling a service?

---

Message Edited by Ei-lunT on 12-10-2008 11:47 PM

[#2]

thinking a little.  might ask if original asker could give a little more.  I'm trying to think if it is different at all or if it is how/why.  I can't say I know that it is different.  Scale might be a factor.  Often a service company has by definition a smaller addressable audience than CPG or software in comparison.  Good communities require some amount of scale to get to critical mass...

For now I think I'll go with my gut though and say I think it is more the same than different.  Someone throw me under the bus here and let's see where it goes.

sean